Creative Strategist

True Classic

Calabasas, CA, United States
On-site
Creative strategy development
Performance data analysis
Direct-response copywriting
This role leads creative strategy and performance-informed messaging development to ensure concepts drive measurable business impact across the funnel

Job Summary

  • This role leads creative strategy and performance-informed messaging development to ensure concepts drive measurable business impact across the funnel.
  • The position requires translating customer insights and performance trends into actionable creative testing roadmaps that improve CPA and scale winning concepts.
  • Candidates will collaborate with the Creative Director to reverse-engineer top-performing concepts and evolve them into scalable creative systems.

Matching Summary

This role leads creative strategy and performance-informed messaging development to ensure concepts drive measurable business impact across the funnel.

Skills & Requirements

Must-have

  • Creative strategy development
  • Performance data analysis
  • Direct-response copywriting
  • Persona-based messaging
  • A/B testing frameworks
  • Meta TikTok YouTube CTV platforms

Nice-to-have

  • Consumer psychology expertise
  • AI tool utilization
  • Fast-paced environment adaptability
  • Cross-functional collaboration skills
  • Scalable creative system design

Key Requirements

  • Strategic analytical hands-on mindset
  • Deep consumer-minded perspective
  • Experience with direct-response copy

Work Rights

Not specified

Tailored Resume

Cover Letter