Portfolio Analytics & Strategy Specialist - Marketing & Customer Analytics

PNC Bank

Wilmington, DE, US
Base: $78,000.00 – $156,720.00; bonus/equity: ince...
5+ years marketing analytics experience
Sql python data analysis proficiency
A/b testing and incrementality design
The role involves owning the analytical agenda for a portfolio of marketing campaigns to convert data into decision-ready insights

Job Summary

  • The role involves owning the analytical agenda for a portfolio of marketing campaigns to convert data into decision-ready insights.
  • Candidates must demonstrate rigorous statistical analysis skills including designing A/B tests and measuring campaign impact across channels.
  • PNC offers comprehensive benefits including medical coverage, 401(k) matching, pension plans, and up to 25 vacation days depending on career level.

Matching Summary

The role involves owning the analytical agenda for a portfolio of marketing campaigns to convert data into decision-ready insights.

Salary

Base: $78,000.00 – $156,720.00; Bonus/Equity: Incentive eligible based on performance; Benefits: Medical, dental, vision, 401(k), pension, and paid time off included

Skills & Requirements

Must-have

  • 5+ years marketing analytics experience
  • SQL Python data analysis proficiency
  • A/B testing and incrementality design
  • Executive storytelling and presentation skills
  • Cross-functional partnership capabilities

Nice-to-have

  • Tableau visualization experience
  • Credit cards or consumer banking background
  • Regulated industry knowledge
  • Advanced degree in Analytics or Statistics
  • Strong risk judgment and governance mindset

Key Requirements

  • Bachelor's degree required; advanced degree preferred
  • Minimum 5 years of relevant industry experience
  • No visa sponsorship provided for this position

Work Rights

Not specified

Tailored Resume

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