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Altra is seeking a Manager of Retention to lead their retention marketing efforts, focusing on email and SMS campaigns to drive repeat purchases and enhance customer lifetime value. The ideal candidate will have 5-7 years of experience in retention/CRM marketing, possess strong organizational skills, and excel in managing creative projects and budgets.
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Matching Summary
Match Score: 75
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Altra is seeking a Manager of Retention to lead their retention marketing efforts, focusing on email and SMS campaigns to drive repeat purchases and enhance customer lifetime value. The ideal candidate will have 5-7 years of experience in retention/CRM marketing, possess strong organizational skills, and excel in managing creative projects and budgets.
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Salary
Base: $109,296.00 - $136,620.00 USD annually; Bonus/Equity: Eligible for annual incentive plan, sales incentive, or commission potential; Benefits: Medical plan rates available at www.MyVFbenefits.com
Skills & Requirements
Must-have
5-7 years retention marketing experience
Salesforce or Bluecore proficiency
Email and SMS campaign execution
A/B testing for retention strategies
Annual budget management and forecasting
Nice-to-have
Wrike project management tool usage
Coupa financial software knowledge
DAM tools proficiency
Cross-functional partnership skills
First-party data acquisition expertise
Key Requirements
5-7 years of professional experience in retention/CRM marketing
Proficiency in PM tools like Wrike
Experience managing creative projects from brief to execution