Performance Planner (成效策划), Chinese Media Group

SPH MEDIA LIMITED

Singapore
**
3+ years digital marketing experience
Paid social search display video mobile
Ga4 lookerstudio tableau excel proficiency
** SPH Media Limited is hiring a Performance Planner for its Chinese Media Group, focusing on omnichannel marketing strategies to enhance brand value across various platforms. The role requires expertise in digital marketing and analytics, with a strong emphasis on collaboration and strategy development. **

Job Summary

  • The role involves developing omnichannel marketing strategies to drive brand awareness and engagement across Singapore, Asia, and global regions.
  • Candidates must set up campaigns, optimize audience targeting, and manage ROI across programmatic, display, social media, SEM, and email marketing channels.
  • The position requires coordinating with internal stakeholders including branding specialists, designers, and ad operations teams to execute marketing plans within budget.

Matching Summary

Match Score: 75

** SPH Media Limited is hiring a Performance Planner for its Chinese Media Group, focusing on omnichannel marketing strategies to enhance brand value across various platforms. The role requires expertise in digital marketing and analytics, with a strong emphasis on collaboration and strategy development. **

Skills & Requirements

Must-have

  • 3+ years digital marketing experience
  • Paid social search display video mobile
  • GA4 Lookerstudio Tableau Excel proficiency
  • API SDK event creation GTM knowledge
  • English and Mandarin bilingual communication

Nice-to-have

  • Strong news sense advantageous
  • Experience with Chinese media platforms
  • Proactive project management skills
  • Ability to work weekends for campaigns

Key Requirements

  • Degree or Diploma holder
  • At least 3 years related working experience
  • Bilingual in English and Mandarin

Work Rights

Not specified

Tailored Resume

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