Google merchant center and feed management knowledge
lululemon is seeking a Performance Marketing Lead in Mexico City to spearhead the strategy and execution of Paid Search and Paid Social campaigns. The ideal candidate will possess extensive experience in digital marketing, particularly with SEM and social media platforms, and will thrive in a collaborative, innovative environment
Job Summary
The Lead, Performance Marketing is responsible for leading the strategy and deployment of Paid Search and Paid Social within the Mexico market.
This role works cross-functionally with Brand and the Greater DM team to deliver incremental omni growth for lululemon's North America business.
Candidates must possess a strong grasp of both Spanish and English languages along with demonstrated relationship skills to reach objectives.
Matching Summary
Match Score: 85
lululemon is seeking a Performance Marketing Lead in Mexico City to spearhead the strategy and execution of Paid Search and Paid Social campaigns. The ideal candidate will possess extensive experience in digital marketing, particularly with SEM and social media platforms, and will thrive in a collaborative, innovative environment.
Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
5+ years SEM and Paid Social experience
Google Ads, Meta Ads, TikTok Ads management
Google Merchant Center and Feed Management knowledge
Affiliate marketing working knowledge
Spend and Revenue forecasting experience
Adobe Analytics and Google Analytics proficiency
Advanced Excel skills
Nice-to-have
Entrepreneurial spirit with innovation focus
Strong relationship building skills
Awareness of latest digital marketing trends
Honest and kind communication style
Ability to foster connection and trust
Integrating fun and joy in work environment
Key Requirements
5+ years experience across SEM and Paid Social
Bilingual: Strong Spanish and English language skills
Experience with analytical tools like Adobe Analytics