3+ years pharmaceutical brand management experience
Diabetes or metabolic disease expertise
Hcp education strategy design
The role involves developing brand positioning and value propositions based on China's diabetes treatment guidelines and clinical needs
Job Summary
The role involves developing brand positioning and value propositions based on China's diabetes treatment guidelines and clinical needs.
Candidates must lead high-impact promotional projects to increase penetration in key cities, departments, and patient populations while ensuring strict regulatory compliance.
The position requires deep collaboration with KOLs, guideline committee members, and internal teams including Sales, Medical, and Commercial to drive business growth.
Matching Summary
The role involves developing brand positioning and value propositions based on China's diabetes treatment guidelines and clinical needs.
Skills & Requirements
Must-have
3+ years pharmaceutical brand management experience
Diabetes or metabolic disease expertise
HCP education strategy design
Cross-functional team leadership
Regulatory compliance adherence
Nice-to-have
Growth stage brand management background
Highly competitive market differentiation skills
Strong project management capabilities
Self-driven and resilient attitude
Excellent communication and logic skills
Key Requirements
Bachelor's degree or higher in relevant field
3+ years central marketing product management experience
Experience with diabetes or metabolic diseases preferred