Ups Digital Analytics Marketing Manager

UPS

Marketing data architecture ownership
Crm data experience for marketing
Dashboard and reporting framework development
This role serves as the single point of accountability for marketing data architecture, reporting, and insights within a Fortune Global 500 organization

Job Summary

  • This role serves as the single point of accountability for marketing data architecture, reporting, and insights within a Fortune Global 500 organization.
  • The Marketing Analytics Manager partners closely with Marketing, BIA, Data Science, and Revenue Operations to translate needs into scalable data solutions.
  • Success is measured by gains in marketing efficiency, optimized investment decisions, and enabled self-service insights across the organization.

Matching Summary

This role serves as the single point of accountability for marketing data architecture, reporting, and insights within a Fortune Global 500 organization.

Skills & Requirements

Must-have

  • Marketing data architecture ownership
  • CRM data experience for marketing
  • Dashboard and reporting framework development
  • Data hygiene and quality management
  • Audience segmentation and activation workflows

Nice-to-have

  • Experience with Adobe Analytics or Google Analytics
  • Propensity and predictive modeling knowledge
  • BI and visualization tool proficiency
  • Enterprise-scale environment experience
  • Data product owner background

Key Requirements

  • Bachelor's degree in Marketing Analytics, Data Science, Information Systems, Business, or equivalent
  • Hands-on experience working with CRM data for marketing measurement and activation
  • Must be a U.S. Citizen, National, Lawful Permanent Resident, or authorized to work in the U.S.

Work Rights

Must be a U.S. Citizen, National, Lawful Permanent Resident, or authorized to work in the U.S.

Tailored Resume

Cover Letter