Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
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Strategic third party events management
Lead generation and brand awareness
Event strategy and planning
** Workday is seeking a Director of Trade Shows & Third Party Events to lead the planning and execution of strategic third-party events aimed at enhancing brand awareness and generating leads. The ideal candidate will have over 12 years of experience in managing events, strong leadership skills, and a proven track record in data analysis and marketing automation. **

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 75

** Workday is seeking a Director of Trade Shows & Third Party Events to lead the planning and execution of strategic third-party events aimed at enhancing brand awareness and generating leads. The ideal candidate will have over 12 years of experience in managing events, strong leadership skills, and a proven track record in data analysis and marketing automation. **

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, and annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party events management
  • Lead generation and brand awareness
  • Event strategy and planning
  • Budget management
  • Marketing automation and CRM tools
  • Event analytics and reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Embrace change in a fast-paced environment
  • Continuous project reprioritization
  • Working in a matrixed environment

Key Requirements

  • 12+ years managing strategic third party events
  • Build high level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leverage event analytics for business decisions

Work Rights

Not specified

Tailored Resume

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