Lead, Retail Go-to-market - Gm Energy

General Motors

Not specified; not specified; benefits include wel...
Hybrid
5+ years marketing or sales operations experience
Experience partnering with dealers or retail networks
Strong proficiency in microsoft excel and powerpoint
General Motors is looking for a Retail Go-to-Market Lead for GM Energy, responsible for driving the strategy and execution of energy products and services. The ideal candidate should possess significant marketing and sales operations experience, particularly in cross-functional roles, while being adept at data analysis and program optimization

Job Summary

  • This role drives the design, launch, and continuous optimization of GM Energy products and programs across the U.S. market.
  • The position requires translating high-level commercial objectives into testable program designs with clear hypotheses, KPIs, and learning agendas.
  • Success is measured by sales performance, program effectiveness, quality of insights, and the growth of GM Energy's brand presence.

Matching Summary

Match Score: 85

General Motors is looking for a Retail Go-to-Market Lead for GM Energy, responsible for driving the strategy and execution of energy products and services. The ideal candidate should possess significant marketing and sales operations experience, particularly in cross-functional roles, while being adept at data analysis and program optimization.

Salary

Not specified; Not specified; Benefits include well-being support and career rewards

Skills & Requirements

Must-have

  • 5+ years marketing or sales operations experience
  • Experience partnering with dealers or retail networks
  • Strong proficiency in Microsoft Excel and PowerPoint
  • Ability to translate commercial objectives into testable program designs
  • Cross-functional collaboration and stakeholder management skills

Nice-to-have

  • Experience in automotive marketing or GM sales operations
  • Knowledge of EV charging networks and home charging products
  • Familiarity with utility incentives and ecosystem partnerships
  • Background in technology, energy, or EV-related environments
  • Proven track record in fast-paced growth or launch contexts

Key Requirements

  • Bachelor's degree in Marketing, Business Administration, or related field
  • 5+ years overall related experience in marketing, sales operations, product marketing, or go-to-market roles
  • No immigration sponsorship provided (US work authorization required)

Work Rights

Must have US work authorization; no sponsorship available

Tailored Resume

Cover Letter