Vice President Of Pr & Social Media

Hagerty

Traverse City, Michigan, United States
Not specified; not specified; comprehensive benefi...
Hybrid
15+ years in social media and pr
Automotive industry expert
Strategic vision for community engagement
The role involves leading the integration of PR and Social Media practices under a strategic leader who is a story-driven automotive industry expert

Job Summary

  • The role involves leading the integration of PR and Social Media practices under a strategic leader who is a story-driven automotive industry expert.
  • Responsibilities include developing innovative digital-social campaigns that drive tangible impact on insurance, auction, events, and membership offerings.
  • The position requires building an always-on social listening system to manage online reputation and deploying crisis management playbooks across all channels.

Matching Summary

The role involves leading the integration of PR and Social Media practices under a strategic leader who is a story-driven automotive industry expert.

Salary

Not specified; Not specified; Comprehensive benefits and perks available upon request for specific jurisdictions

Skills & Requirements

Must-have

  • 15+ years in social media and PR
  • Automotive industry expert
  • Strategic vision for community engagement
  • Crisis management playbook development
  • Cross-functional team leadership

Nice-to-have

  • Deep passion for car culture
  • Strong network of creator contacts
  • Agile collaborator mindset
  • Experience with public company SOX compliance
  • Member-first marketing perspective

Key Requirements

  • 15+ years experience in social media, brand marketing, or PR
  • Proven track record scaling enthusiast communities
  • Familiarity with Sarbanes Oxley (SOX) regulations
  • Executive-level counsel capability
  • Strong rolodex within OEM automotive brands

Work Rights

Not specified

Tailored Resume

Cover Letter