Demand Generation Manager

Neuberger Berman Group

Base: $135,000-$150,000; bonus: discretionary bonu...
3d onsite
8+ years digital marketing experience
Financial advisor behavior expertise
Multi-channel campaign execution
This role focuses on driving meaningful engagement and growth across the financial advisor community through advanced digital strategies

Job Summary

  • This role focuses on driving meaningful engagement and growth across the financial advisor community through advanced digital strategies.
  • The successful candidate will own the strategy, execution, and optimization of lead generation, nurturing, and conversion efforts with a deep understanding of financial advisor behaviors.
  • The position offers a comprehensive benefits package including paid time off, medical/dental/vision insurance, retirement contributions, and eligibility for a discretionary bonus.

Matching Summary

This role focuses on driving meaningful engagement and growth across the financial advisor community through advanced digital strategies.

Salary

Base: $135,000-$150,000; Bonus: Discretionary bonus eligible; Benefits: Comprehensive package including PTO, medical, dental, vision, retirement

Skills & Requirements

Must-have

  • 8+ years digital marketing experience
  • Financial advisor behavior expertise
  • Multi-channel campaign execution
  • Email deliverability and A/B testing
  • Data-driven performance optimization

Nice-to-have

  • Matrixed global environment collaboration
  • Subject matter expert partnership skills
  • Emerging technology awareness
  • Strong presentation to senior leadership

Key Requirements

  • Bachelor's degree in marketing or business
  • 8+ years progressive experience in demand generation
  • Securities or financial services industry experience preferred
  • Authorized to work in US without sponsorship

Work Rights

Must be authorized to work in the United States

Tailored Resume

Cover Letter