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The HPV HCP Product Manager position at 539 in Vietnam focuses on developing and executing strategies for healthcare professional engagement related to the HPV vaccine portfolio. The role requires collaboration across functions to enhance brand strategy and customer experience, with an emphasis on omnichannel marketing and performance tracking.
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Job Summary
The role focuses on developing and executing HPV brand strategies to drive sustainable growth in the Vietnam market.
Candidates will lead integrated HCP engagement initiatives across digital, face-to-face, and hybrid channels while ensuring consistent messaging.
Success requires close collaboration with Medical Affairs, Sales, and Access teams to align on scientific accuracy and strategic execution.
Matching Summary
Match Score: 75
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The HPV HCP Product Manager position at 539 in Vietnam focuses on developing and executing strategies for healthcare professional engagement related to the HPV vaccine portfolio. The role requires collaboration across functions to enhance brand strategy and customer experience, with an emphasis on omnichannel marketing and performance tracking.
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Skills & Requirements
Must-have
HCP brand strategy execution
Integrated omnichannel engagement
KOL and stakeholder management
Medical affairs collaboration
Campaign performance tracking
Nice-to-have
Vaccine portfolio experience
Digital marketing principles
Strategic customer segmentation
Data-driven decision making
Innovative education approaches
Key Requirements
Bachelor's degree in Marketing or Life Sciences
3-5 years pharmaceutical product management experience