Email Strategy Manager

Workday

Hybrid (50% in-office time required quarterly)
Email channel strategy
Cross-functional marketing teams
Email campaign launches
Workday is seeking an Email Strategy Manager to join their newly formed Email Strategy team within the Digital Marketing organization. The role involves overseeing email campaign strategies, coordinating cross-functional teams, and ensuring effective execution of marketing initiatives

Job Summary

  • This role will sit in the Digital Marketing org under the newly formed Email Strategy team, overseeing regional support for how email can best support marketing team efforts.
  • Supports end-to-end planning in partnership with cross-functional marketing teams, guiding teams through email frameworks and related work streams, and oversees email campaign launches and major initiatives.
  • Aligns all marketing functions to drive a unified GTM plan and coordinated execution, leading internal campaign enablement and serving as the regional central point of contact for campaign priorities.

Matching Summary

Match Score: 85

Workday is seeking an Email Strategy Manager to join their newly formed Email Strategy team within the Digital Marketing organization. The role involves overseeing email campaign strategies, coordinating cross-functional teams, and ensuring effective execution of marketing initiatives.

Skills & Requirements

Must-have

  • email channel strategy
  • cross-functional marketing teams
  • email campaign launches
  • regional frameworks and execution
  • campaign goals and audience priorities
  • unified GTM plan alignment
  • email best practices

Nice-to-have

  • sun-drenched optimism and drive
  • curious minds and courageous collaborators
  • integrity, empathy, and shared enthusiasm
  • holistic business impact

Key Requirements

  • 4+ years of email-channel experience
  • Knowledge of Workday business priorities
  • Ability to communicate effectively
  • Ability to establish prioritization frameworks
  • Strong cross-functional collaboration skills
  • Leads with decisions backed by data

Work Rights

Not specified

Tailored Resume

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