Segments Marketing Manager - Part Time

Bonneville Bank

Part-time (3 days a week)
End-to-end integrated campaign delivery
Customer segment strategy translation
Cross-functional stakeholder influence
Bonneville Bank is seeking a part-time Segments Marketing Manager to lead marketing initiatives aimed at driving growth across various customer segments. The ideal candidate should possess strong project management and analytical skills, with a minimum of five years of experience in marketing

Job Summary

  • This role involves leading the development and delivery of segment-led marketing initiatives to drive growth across priority customer segments such as Youth, Young Adults, and Mass Affluent.
  • The position requires translating deep customer insights into impactful go-to-market activities that increase acquisition, consideration, engagement, and share of wallet.
  • Candidates must have at least 5 years of experience in a marketing generalist or communications role with proven accountability for strategy, production, and execution.

Matching Summary

Match Score: 85

Bonneville Bank is seeking a part-time Segments Marketing Manager to lead marketing initiatives aimed at driving growth across various customer segments. The ideal candidate should possess strong project management and analytical skills, with a minimum of five years of experience in marketing.

Skills & Requirements

Must-have

  • End-to-end integrated campaign delivery
  • Customer segment strategy translation
  • Cross-functional stakeholder influence
  • Agency partner management
  • Marketing process governance

Nice-to-have

  • Financial services marketing experience
  • Technology sector marketing background
  • Creative problem-solving mindset
  • Growth mindset approach
  • Continuous improvement focus

Key Requirements

  • At least 5 years marketing experience
  • Project management skills
  • Analytical and communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter