Lead the integrated SEO and Content strategy to maximize organic visibility, qualified traffic, and business contribution, aligned with search intent and business objectives
Job Summary
Lead the integrated SEO and Content strategy to maximize organic visibility, qualified traffic, and business contribution, aligned with search intent and business objectives.
Define and execute end-to-end SEO strategy (technical, content, off-page) aligned with business goals such as traffic, conversion, and revenue.
Manage and develop the SEO and Content team, ensuring capability growth and quality standards.
Matching Summary
Lead the integrated SEO and Content strategy to maximize organic visibility, qualified traffic, and business contribution, aligned with search intent and business objectives.
Skills & Requirements
Must-have
Integrated SEO and Content Strategy
Organic Visibility Maximization
Keyword Analysis and Trend Identification
Technical SEO Best Practices
Data-Driven Culture and Testing
SEO Algorithm and Market Trend Updates
Nice-to-have
Collaboration with Cross-Functional Teams
Team Management and Development
Client-Facing Communication
Key Requirements
Solid knowledge of technical SEO
Experience with SEO tools
Knowledge of HTML, CSS, and web development basics
Experience in data analysis
Understanding of information architecture and UX
Experience in content management and on-page optimization
Ability to interpret data into actionable insights
Experience in defining and tracking KPIs
Strategic thinking oriented to business results
Experience in prioritizing initiatives based on impact