The ASO Specialist will drive mobile marketing efforts across 15+ brands, promoting iOS and Android apps with a global presence
Job Summary
The ASO Specialist will drive mobile marketing efforts across 15+ brands, promoting iOS and Android apps with a global presence.
Responsibilities include owning and optimizing apps, developing ASO strategies, optimizing metadata, running A/B tests, and staying updated on ASO trends.
DigiOutsource offers comprehensive learning and development programmes, an innovative Performance Tool for feedback, and an Employee Assistance programme.
Matching Summary
The ASO Specialist will drive mobile marketing efforts across 15+ brands, promoting iOS and Android apps with a global presence.
Skills & Requirements
Must-have
App Store and Google Play ASO management
Develop and execute ASO strategies
Optimize app metadata and visual assets
Conduct competitor analysis
Collaborate with cross-functional teams
Manage app store accounts and user access
Nice-to-have
Passion for casino games
Experience in iGaming industry
Knowledge of fast-paced digital products
Key Requirements
Minimum 1 year ASO experience
Experience managing apps on App Store/Play Store
Experience developing and executing ASO strategies
Proficiency in ASO and app performance tools
Proficient in reporting and data visualization tools