Sr. Analyst, Ad Measurement & Insights

The Walt Disney Company

Buenos Aires, Argentina
Not specified (assumed to be hybrid or flexible based on industry standards).
4+ years media and audience research experience
Advanced english language proficiency
Proficiency with syndicated data platforms like comscore and gwi
The Walt Disney Company is seeking a Sr. Analyst for Ad Measurement & Insights in Buenos Aires, Argentina. This role focuses on analyzing media, audience, and advertising measurement data to support commercial decision-making, requiring strong analytical skills and a strategic mindset

Job Summary

  • The Sr. Analyst will execute and interpret media, audience, and advertising measurement data across Disney's portfolio including linear TV, streaming, and digital platforms.
  • This role requires translating complex analyses into clear reports and presentations that enable strategic discussions with clients and agencies.
  • Disney fosters a corporate culture of belonging and inclusiveness where employees are empowered to speak up, participate, and share ideas.

Matching Summary

Match Score: 85

The Walt Disney Company is seeking a Sr. Analyst for Ad Measurement & Insights in Buenos Aires, Argentina. This role focuses on analyzing media, audience, and advertising measurement data to support commercial decision-making, requiring strong analytical skills and a strategic mindset.

Skills & Requirements

Must-have

  • 4+ years media and audience research experience
  • Advanced English language proficiency
  • Proficiency with syndicated data platforms like Comscore and GWI
  • Experience with Brand Lift studies and Marketing Mix Modeling
  • Ability to analyze complex datasets from multiple sources

Nice-to-have

  • Background or strong interest in sports and entertainment content
  • Strong strategic mindset for identifying actionable insights
  • Experience coordinating with external vendors and agencies
  • Solid understanding of the local Latin American media environment

Key Requirements

  • 4+ years of experience in ad measurement or advertising effectiveness
  • Degree in Marketing, Market Research, Statistics, or related field
  • Intermediate knowledge of campaign tools such as Attention Metrics
  • Familiarity with Adobe Analytics, Sprinklr, and TechEdge

Work Rights

Not specified

Tailored Resume

Cover Letter