Coordenador De Trade Marketing – Home Care

unilever.fr

São Paulo, Brazil
Go-to-market strategy
Channel execution strategy
Perfect store standards
This role exists to strategically drive and lead trade marketing strategies for the Fabric Softener category, ensuring alignment across Marketing, Sales, Supply Chain, and Finance

Job Summary

  • This role exists to strategically drive and lead trade marketing strategies for the Fabric Softener category, ensuring alignment across Marketing, Sales, Supply Chain, and Finance.
  • You will be responsible for defining and leading the Go-to-Market strategy for the Fabric Softener category, developing channel execution strategies, and acting as the owner of category execution at the Point of Sale.
  • The role involves leading commercial planning, managing the Trade Marketing budget with a focus on ROI, identifying growth opportunities, and leading strategic category projects.

Matching Summary

This role exists to strategically drive and lead trade marketing strategies for the Fabric Softener category, ensuring alignment across Marketing, Sales, Supply Chain, and Finance.

Skills & Requirements

Must-have

  • Go-to-Market strategy
  • channel execution strategy
  • Perfect Store standards
  • commercial planning
  • Trade Marketing budget management
  • sell-in and sell-out analysis

Nice-to-have

  • analytical and creative skills
  • stakeholder management
  • client relationship management
  • team mobilization
  • connecting strategy to execution

Key Requirements

  • University degree completed
  • Solid experience in Trade Marketing
  • Intermediate Office Suite proficiency
  • Nielsen and Scanntech knowledge
  • Sales indicators and POS strategies knowledge
  • Availability for in-person work in São Paulo

Work Rights

Not specified

Tailored Resume

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