Senior Manager: Digital Business Development

Absa Bank Limited

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End-to-end digital acquisition performance
Credit card portfolio growth strategy
Cross-functional commercial leadership
** Absa Bank Limited is seeking a Senior Manager for Digital Business Development to enhance the digital commercial performance of its Credit Card portfolio. The role focuses on translating growth strategies into actionable digital initiatives that optimize demand generation and conversion rates while collaborating across various functions. **

Job Summary

  • The role is accountable for end-to-end digital commercial performance for the Credit Card portfolio, spanning demand generation to channel shape change.
  • This position translates Credit Card growth strategy into commercially viable, digitally executed initiatives that improve approval and booking rates.
  • The successful candidate will act as a commercial integrator across Marketing, Product, Risk, Finance, Channels, and Technology to ensure aligned delivery.

Matching Summary

Match Score: 75

** Absa Bank Limited is seeking a Senior Manager for Digital Business Development to enhance the digital commercial performance of its Credit Card portfolio. The role focuses on translating growth strategies into actionable digital initiatives that optimize demand generation and conversion rates while collaborating across various functions. **

Skills & Requirements

Must-have

  • End-to-end digital acquisition performance
  • Credit Card portfolio growth strategy
  • Cross-functional commercial leadership
  • Conversion and journey optimisation
  • Channel shape and cost optimisation

Nice-to-have

  • Strong stakeholder management skills
  • Data-driven decision making capability
  • Experience in banking sector
  • Strategic business case sponsorship

Key Requirements

  • Bachelors Degree in Business, Commerce and Management Studies

Work Rights

Not specified

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