Senior Marketing Manager, Groups And Mass Sponsors

Manulife Financial Inc

Toronto, Ontario, Canada
Base: $92,900.00 cad - $142,900.00 cad; bonus/equi...
On-site
Develop and execute marketing strategies
Manage marketing budget and roi
Digital marketing strategies and tools
Lead the development and execution of high-impact marketing strategies focused on customer acquisition and conversion

Job Summary

  • Lead the development and execution of high-impact marketing strategies focused on customer acquisition and conversion.
  • Oversee a team of marketing professionals, providing strategic direction, mentorship, and performance management.
  • Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, and retirement savings plans.

Matching Summary

Lead the development and execution of high-impact marketing strategies focused on customer acquisition and conversion.

Salary

Base: $92,900.00 CAD - $142,900.00 CAD; Bonus/Equity: Incentive programs and incentive compensation; Benefits: Health, dental, mental health, vision, disability, life insurance, retirement savings plans

Skills & Requirements

Must-have

  • Develop and execute marketing strategies
  • Manage marketing budget and ROI
  • Digital marketing strategies and tools
  • Advanced analytics and reporting
  • Cross-functional team leadership

Nice-to-have

  • Bilingualism (English and French)
  • Data-driven decision-making
  • Industry trend innovation

Key Requirements

  • 10+ years of marketing experience
  • Bachelor's degree in Marketing or Business
  • Experience in insurance industry acquisition and conversion
  • Experience with print and direct mail marketing

Work Rights

Not specified

Tailored Resume

Cover Letter