Senior Manager, Segment Campaign Strategy

Greenhouse

Anywhere In The United States, US
On-site
B2b demand generation experience
Account-based marketing strategy
Full funnel campaign architecture
Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives that enhance full funnel growth for priority segments. The ideal candidate will collaborate across departments to create integrated marketing campaigns and manage a team of segment marketers

Job Summary

  • The role is responsible for owning the campaign strategy and roadmap for priority segments to drive marketing sourced pipeline and revenue.
  • You will partner closely with Product, Content, and Sales teams to translate narratives into integrated, full-funnel programs across all channels.
  • As a data-driven people leader, you will manage a small team while balancing strategic planning with hands-on execution of critical campaigns.

Matching Summary

Match Score: 85

Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives that enhance full funnel growth for priority segments. The ideal candidate will collaborate across departments to create integrated marketing campaigns and manage a team of segment marketers.

Skills & Requirements

Must-have

  • B2B demand generation experience
  • Account-based marketing strategy
  • Full funnel campaign architecture
  • Sales and RevOps partnership
  • Pipeline and revenue ownership

Nice-to-have

  • Prior sales or field experience
  • Coaching and team leadership skills
  • Complex buying committee understanding
  • Data-driven optimization mindset
  • Cross-functional collaboration ability

Key Requirements

  • 6-9+ years B2B demand gen experience
  • Experience in SaaS or recurring revenue models
  • Proven track record managing segment strategies

Work Rights

Not specified

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