The Senior Data Scientist role is critical for supporting audience discovery for advertising campaigns across the TCCC brand portfolio in Latin America
Job Summary
The Senior Data Scientist role is critical for supporting audience discovery for advertising campaigns across the TCCC brand portfolio in Latin America.
WPP Media offers a culture of innovation with investment in experimentation, intellectual curiosity, and continuous pursuit of better methods.
Employees benefit from competitive medical, retirement, vision, and dental insurance, significant paid time off, and a hybrid work approach fostering creativity and collaboration.
Matching Summary
The Senior Data Scientist role is critical for supporting audience discovery for advertising campaigns across the TCCC brand portfolio in Latin America.
Skills & Requirements
Must-have
Expert-level SQL
Advanced Python programming
Machine learning model development
Cloud data environments experience
Data cleaning skills
Behavioral modeling techniques
Fluency in English
Nice-to-have
Proficiency in Portuguese
Cross-functional collaboration
Strategic narrative development
Innovation culture
Marketing data science knowledge
Audience segmentation expertise
Programmatic advertising ecosystem familiarity
Key Requirements
Over 5 years of data analysis experience
Proven track record in ML model implementation
Fluency in English
Experience with GCP, AWS, or Azure
Preferred experience in digital advertising domain