Senior Manager Campaign Strategy And Optimization, Narp And Business Banking

Bmogamretailbriefcase

Toronto, Canada
Base: $86,000.00 - $160,000.00; bonus/equity: not ...
Hybrid
Data-driven communications
Customer engagement and loyalty
Advanced analytics and technology
The Senior Manager of Campaign Strategy and Optimization is responsible for developing and executing a comprehensive strategy to deliver personalized, data-driven communications that enhance customer engagement, loyalty, and profitability

Job Summary

  • The Senior Manager of Campaign Strategy and Optimization is responsible for developing and executing a comprehensive strategy to deliver personalized, data-driven communications that enhance customer engagement, loyalty, and profitability.
  • This role ensures all messaging aligns with the bank’s brand, regulatory requirements, and customer experience objectives while leveraging advanced analytics and technology to optimize communication effectiveness.
  • BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans.

Matching Summary

The Senior Manager of Campaign Strategy and Optimization is responsible for developing and executing a comprehensive strategy to deliver personalized, data-driven communications that enhance customer engagement, loyalty, and profitability.

Salary

Base: $86,000.00 - $160,000.00; Bonus/Equity: Not specified; Benefits: Health insurance, tuition reimbursement, accident and life insurance, retirement savings plans

Skills & Requirements

Must-have

  • data-driven communications
  • customer engagement and loyalty
  • advanced analytics and technology
  • targeted customer communications strategy
  • omnichannel consistency
  • regulatory standards adherence

Nice-to-have

  • boldly grow the good
  • inclusive, equitable and accessible workplace
  • innovating and pushing boundaries

Key Requirements

  • 10+ years in marketing or customer communications
  • 5 years in a leadership role
  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • Proven track record in developing and executing targeted, data-driven communication strategies
  • Strong leadership and stakeholder management skills
  • Deep understanding of banking products, customer lifecycle, and regulatory environment

Work Rights

Not specified

Tailored Resume

Cover Letter