Ecrm Senior Specialist

Dentsu Creative

Warsaw, Poland
Not specified; not specified; wellness days, summe...
**
3-4 years ecrm experience
End-to-end campaign execution
Email/sms/push configuration
** Dentsu Creative is seeking an experienced Senior eCRM Specialist to lead the creation of audience groups, analyze data, and ensure quality analytics to support marketing strategy and planning. The ideal candidate should have a strong background in eCRM and marketing automation, as well as a collaborative spirit to work with various teams. **

Job Summary

  • The role involves independently configuring and executing email, SMS, and push campaigns while ensuring technical quality and personalization accuracy.
  • Candidates will collaborate with creative, strategy, and client service teams to develop eCRM strategies, customer journeys, and optimize campaign performance through data analysis.
  • The company offers a hybrid work model, wellness days, summer Fridays, and access to modern office amenities including a gym and daycare.

Matching Summary

Match Score: 75

** Dentsu Creative is seeking an experienced Senior eCRM Specialist to lead the creation of audience groups, analyze data, and ensure quality analytics to support marketing strategy and planning. The ideal candidate should have a strong background in eCRM and marketing automation, as well as a collaborative spirit to work with various teams. **

Salary

Not specified; Not specified; Wellness days, Summer Fridays, Medical insurance, Gym access

Skills & Requirements

Must-have

  • 3-4 years eCRM experience
  • End-to-end campaign execution
  • Email/SMS/Push configuration
  • Segmentation and A/B testing
  • English B2 proficiency

Nice-to-have

  • HTML/CSS coding knowledge
  • CDP platform experience
  • SQL and BI tool skills
  • Onsite personalization tools
  • Agency environment background

Key Requirements

  • Minimum 3-4 years in eCRM or marketing automation
  • Practical experience with major eCRM tools like Adobe Campaign or Salesforce
  • Strong analytical thinking and data interpretation skills
  • Direct client-facing experience required
  • Proficiency in Excel and PowerPoint

Work Rights

Not specified

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