Director, Content And Social Media

WeWork

Base: $145,000 to $165,000 annually; bonus/equity:...
7-10 years content or copywriting experience
Proven organic social media leadership
B2b and b2c content strategy development
This role involves leading the development and execution of a global content strategy aligned with business priorities for WeWork's diverse audience

Job Summary

  • This role involves leading the development and execution of a global content strategy aligned with business priorities for WeWork's diverse audience.
  • The position requires a player-coach approach where the incumbent directly writes high-impact content while overseeing production and mentoring direct reports.
  • WeWork offers comprehensive benefits including 20 days of PTO, 16 weeks paid parental leave, and competitive healthcare to support employee well-being.

Matching Summary

This role involves leading the development and execution of a global content strategy aligned with business priorities for WeWork's diverse audience.

Salary

Base: $145,000 to $165,000 annually; Bonus/Equity: Eligible for role-specific incentive plan; Benefits: 20 days PTO, 16 weeks parental leave, healthcare, 401k

Skills & Requirements

Must-have

  • 7-10 years content or copywriting experience
  • Proven organic social media leadership
  • B2B and B2C content strategy development
  • SEO and AI discoverability optimization
  • Hands-on writing and editing capabilities

Nice-to-have

  • Experience leveraging AI tools for content
  • Strong stakeholder management skills
  • Background in fast-paced global environment
  • Familiarity with performance marketing funnels

Key Requirements

  • 7-10+ years experience in content or editorial roles
  • Demonstrated portfolio of brand and campaign work
  • Experience leading organic social for enterprise companies
  • Ability to manage and mentor writers and teams

Work Rights

Not specified

Tailored Resume

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