Demand Generation Manager

Adobe Media and Data Science Research (MDSR) Laboratory

Base: $87,300 -- $167,250 annually; bonus/equity: ...
Marketo
Sendoso
B2b marketing experience
Plan and manage email, direct mail, and gifting programs to boost demand generation and ensure an excellent customer experience

Job Summary

  • Plan and manage email, direct mail, and gifting programs to boost demand generation and ensure an excellent customer experience.
  • Partner with campaign, journey, content, marketing operations, and sales teams to build and launch sophisticated, multi-channel automation programs.
  • Analyze, communicate, and present campaign results, delivering in-depth performance insights and recommendations to continuously optimize programs.

Matching Summary

Plan and manage email, direct mail, and gifting programs to boost demand generation and ensure an excellent customer experience.

Salary

Base: $87,300 -- $167,250 annually; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Marketo
  • Sendoso
  • B2B marketing experience
  • Direct mail and gifting integration
  • Marketing automation technology
  • Cross-functional collaboration

Nice-to-have

  • Adaptable, self-starting teammate
  • High bar for operational excellence
  • Thrive in fast-paced environment
  • Customer-centric experiences
  • Passion for demand generation

Key Requirements

  • 3+ years B2B marketing experience
  • Marketo certification required
  • Bachelor's degree or equivalent experience
  • Intermediate to advanced email marketing experience
  • Experience navigating large enterprise environment

Work Rights

Not specified

Tailored Resume

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