Website Specialist (especialista Web) - Mexico City (hybrid)
Clara Instituicao de Pagamento Ltda
Mexico City, Mexico
On-site
Seo and website optimization
Webflow, hubspot cms, framer experience
Seo auditing and web analytics tools
Own Clara's marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed
Job Summary
Own Clara's marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed.
Lead SEO strategies with a demand focus, balancing technical, on-page, and authority-building efforts to drive qualified demand and measurable business impact.
Experiment with new AI-driven approaches, including Generative Engine Optimization (GEO), measuring impact across LLMs and tools.
Matching Summary
Own Clara's marketing website, ensuring content reflects positioning, and pages are updated and optimized for performance and speed.
Skills & Requirements
Must-have
SEO and website optimization
Webflow, HubSpot CMS, Framer experience
SEO auditing and web analytics tools
AI tools for productivity
Cross-functional team collaboration
Nice-to-have
Visual design and UX sensibilities
Conversion rate optimization
Automation and low-code platforms
AI-forward platforms comfort
Key Requirements
+4 years hands-on SEO experience
Proficiency in technical, content, authority SEO
Experience with modern CMS platforms
Experience with SEO auditing tools
Experience with web analytics tools
Strong English communication skills
Experience with AI tools (ChatGPT, Gemini, Claude...)