Lead integrated marketing initiatives to drive awareness, engagement, and client acquisition across institutional client segments
Job Summary
Lead integrated marketing initiatives to drive awareness, engagement, and client acquisition across institutional client segments.
Develop compelling Go-To-Market plans, client-centric messaging/campaigns, event ideation, and product marketing materials to shape the voice of Governance businesses and accelerate growth globally.
The role offers a base salary of $150,000 - $170,000 per year, bonus and incentive eligibility, and comprehensive benefits including Medical, Dental, and Vision coverage.
Matching Summary
Lead integrated marketing initiatives to drive awareness, engagement, and client acquisition across institutional client segments.
Salary
Base: $150,000 - $170,000 per year; Bonus/Equity: Bonus & incentive eligibility; Benefits: Medical, Dental, and Vision coverage, 401(k) with company match, FSA, paid time off, volunteer day, paid parental leave
Skills & Requirements
Must-have
B2B financial services marketing
Develop Go-To-Market plans
Client-centric messaging and campaigns
Product marketing materials
Collaborate with cross-functional teams
Marketing activity calendar management
Marketing tools and platforms
Nice-to-have
Digital marketing experience
Innovative ideas and solutions
Navigate ambiguous situations
Team player with strong interpersonal skills
Key Requirements
10 years of B2B financial services marketing experience
Bachelor’s Degree in a business-related field
Excellent written and verbal communication skills
Experience in writing and delivering compelling marketing content
Analytical and data-driven approach
Superior project management skills
Proficient in Office applications, email marketing platforms (e.g., HubSpot), and CRMs (e.g., Salesforce)