Senior Digital & Social Media Manager

Diageo

Mexico City, Mexico
Flexible (exact working arrangements not specified)
Digital ecosystem ownership
Social-first digital strategies
Full-funnel investment strategy
Diageo is seeking a Senior Digital & Social Media Manager in Mexico City to lead its digital ecosystem, focusing on strategy, performance optimization, and innovative solutions across social platforms and CRM. The ideal candidate will have extensive experience in digital marketing and will be responsible for driving measurable business impact through effective digital strategies

Job Summary

  • The Digital & Social Media Senior Manager is the strategic owner of Diageo Mexico’s digital ecosystem — leading end-to-end planning, execution and performance optimization across social platforms, CRM, retail media and performance channels.
  • This role goes beyond campaign delivery. It is about driving measurable business impact through digital Share of Voice, social engagement, data capture, and return on investment.
  • We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you.

Matching Summary

Match Score: 85

Diageo is seeking a Senior Digital & Social Media Manager in Mexico City to lead its digital ecosystem, focusing on strategy, performance optimization, and innovative solutions across social platforms and CRM. The ideal candidate will have extensive experience in digital marketing and will be responsible for driving measurable business impact through effective digital strategies.

Skills & Requirements

Must-have

  • digital ecosystem ownership
  • social-first digital strategies
  • full-funnel investment strategy
  • digital performance accountability
  • social channel excellence
  • CRM and CDP capabilities
  • global integration and innovation

Nice-to-have

  • passion for digital innovation
  • evolving consumer behaviour
  • build digital capability
  • flexible working arrangements

Key Requirements

  • 8+ years experience in Digital Marketing
  • handling agency ecosystems
  • cross-functional partners
  • paid & organic social strategy
  • CRM platforms
  • CDPs
  • retail media & eCommerce media
  • performance measurement
  • dashboard development
  • analytical and commercial skill
  • global-to-local marketing models

Work Rights

Not specified

Tailored Resume

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