Country Content Strategy Lead

Canva

Bangkok, Thailand
Hybrid (remote with focus on bangkok or ho chi minh city)
3-5 years content strategy experience
Fluency in thai or vietnamese language
Deep cultural knowledge of thailand vietnam
Canva is seeking a Country Content Strategy Lead to oversee content strategy in Thailand and Vietnam, emphasizing cultural relevance and measurable business impact. The role is focused on collaboration, strategic execution, and building relationships with local creators while being based in either Bangkok or Ho Chi Minh City

Job Summary

  • This role focuses on owning and executing content strategy for Thailand and Vietnam to drive business impact.
  • You will partner directly with Country Managers and collaborate across SEO, Localisation, Creators, Product, and Marketing teams.
  • The position is a 12-month full-time engagement based in Bangkok or Ho Chi Minh City.

Matching Summary

Match Score: 85

Canva is seeking a Country Content Strategy Lead to oversee content strategy in Thailand and Vietnam, emphasizing cultural relevance and measurable business impact. The role is focused on collaboration, strategic execution, and building relationships with local creators while being based in either Bangkok or Ho Chi Minh City.

Skills & Requirements

Must-have

  • 3-5 years content strategy experience
  • Fluency in Thai or Vietnamese language
  • Deep cultural knowledge of Thailand Vietnam
  • Data-driven decision making skills
  • Cross-functional team leadership

Nice-to-have

  • Experience in high-growth tech companies
  • Ability to execute without existing playbook
  • Passion for design and creativity
  • Strong relationship building with creators

Key Requirements

  • 3-5+ years in content strategy or regional operations
  • Fluent in Thai or Vietnamese
  • Cultural resonance understanding for local markets

Work Rights

Not specified

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