Media Planning And Buying Manager

The Procter & Gamble Company

Cincinnati, Ohio, United States
Base: $85,000 – $122,200 py; bonus/equity: not spe...
Holistic paid digital media campaign execution
Strategic media planning experience
Data-driven campaign optimization
The role involves leading strategic and tactical media plans for the Fem Care portfolio including Always, Tampax, and This is L brands

Job Summary

  • The role involves leading strategic and tactical media plans for the Fem Care portfolio including Always, Tampax, and This is L brands.
  • Candidates must leverage industry planning tools to conduct audience analysis and optimize campaigns using quantitative and qualitative metrics.
  • The position requires collaborating with brand, creative, and agency teams to execute integrated media and communications strategies.

Matching Summary

The role involves leading strategic and tactical media plans for the Fem Care portfolio including Always, Tampax, and This is L brands.

Salary

Base: $85,000 – $122,200 per year; Bonus/Equity: Not specified; Benefits: Total rewards include salary + bonus (if applicable) + benefits

Skills & Requirements

Must-have

  • Holistic paid digital media campaign execution
  • Strategic media planning experience
  • Data-driven campaign optimization
  • Social media channel management
  • Audience identification analysis

Nice-to-have

  • Bias towards action and agility
  • Creative problem-solving skills
  • Experience with agency partnerships
  • Intellectual curiosity and adaptability
  • Strong stakeholder management

Key Requirements

  • 1+ years executing holistic paid digital media campaigns in social media platforms
  • 1+ years of strategic media planning experience
  • Proficiency in Microsoft Office and industry standard planning tools
  • Experience leveraging data for actionable insights into campaign performance

Work Rights

Not specified

Tailored Resume

Cover Letter