Information Systems Coordinator

University of Arkansas at Pine Bluff

Pine Bluff, Arkansas, US
Commensurate with education + experience
On-site
Workday crm administration
Student lifecycle communication
Automated communication workflows
The University of Arkansas at Pine Bluff is seeking a Customer Relationship Management (CRM) Specialist to manage CRM configuration and analytics within Workday. The ideal candidate will have experience in higher education and a strong understanding of student lifecycle processes

Job Summary

  • The CRM Specialist serves as the University’s lead technical and functional specialist responsible for CRM configuration, segmentation, campaign automation, and analytics within Workday.
  • This position plays a pivotal role in improving student communications, increasing conversion and retention outcomes, and strengthening institutional accountability through data.
  • As UAPB implements Workday as a new enterprise platform, the CRM Specialist will help build a campus-wide culture of data-informed communication.

Matching Summary

Match Score: 85

The University of Arkansas at Pine Bluff is seeking a Customer Relationship Management (CRM) Specialist to manage CRM configuration and analytics within Workday. The ideal candidate will have experience in higher education and a strong understanding of student lifecycle processes.

Salary

Commensurate with education and experience

Skills & Requirements

Must-have

  • Workday CRM administration
  • Student lifecycle communication
  • Automated communication workflows
  • Data-informed communication culture

Nice-to-have

  • Collaboration across units
  • Data governance and hygiene
  • Change management strategies

Key Requirements

  • Bachelor's degree in a related field
  • 3 years of relevant experience
  • Experience building audience segmentation
  • Working knowledge of data governance
  • Ability to collaborate across units
  • Strong written and oral communication skills

Work Rights

Not specified

Tailored Resume

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