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G2 Marketing Solutions is seeking a Director of Events & Field Marketing to lead and execute their event strategies globally, enhancing brand visibility and engagement. The ideal candidate will have over ten years of experience in B2B marketing and event management, with a strong focus on team leadership and account-based marketing.
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Job Summary
This role is responsible for shaping and executing G2's combined event and field marketing strategy across owned events, tradeshows, partner/customer events, and regional field activations globally.
The successful candidate will lead a high-performing hybrid team while partnering with sales and demand gen teams to activate in-person revenue growth opportunities.
G2 offers a value-driven culture grounded in PEAK values (Performance, Entrepreneurship, Authenticity, Kindness) within a global, diverse community focused on transforming the B2B software industry.
Matching Summary
Match Score: 75
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G2 Marketing Solutions is seeking a Director of Events & Field Marketing to lead and execute their event strategies globally, enhancing brand visibility and engagement. The ideal candidate will have over ten years of experience in B2B marketing and event management, with a strong focus on team leadership and account-based marketing.
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Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
10+ years events and field marketing experience
B2B marketing activation leadership
ABM framework and account-based motion expertise
Team management and mentorship capabilities
Salesforce and G-Suite platform proficiency
Nice-to-have
Based in Chicago location preference
Previous G2 customer experience
Existing relationships with software conference organizers
Cross-functional project experience in tech
Deep knowledge of software technology landscape
Key Requirements
10+ years of experience in events and/or field marketing
Proven track record leading teams in B2B marketing
Experience overseeing regional or ABM-driven programs