Capital One is seeking a Manager for Brand Sponsorships & Experiential Marketing to lead the strategy and execution of sponsorships and experiential marketing initiatives. The ideal candidate will have extensive experience in marketing, particularly in sponsorships and event planning, and will be responsible for delivering exceptional consumer experiences while managing cross-functional teams
Job Summary
Lead in the development of strategy and objectives for national sponsorship properties.
Manage budgets and evaluate performance to ensure learnings are applied to future sponsorships and experience activations and relationships.
This role will define how we meet business objectives through experiential based marketing, and contribute to the larger, integrated sponsorship strategy.
Matching Summary
Match Score: 85
Capital One is seeking a Manager for Brand Sponsorships & Experiential Marketing to lead the strategy and execution of sponsorships and experiential marketing initiatives. The ideal candidate will have extensive experience in marketing, particularly in sponsorships and event planning, and will be responsible for delivering exceptional consumer experiences while managing cross-functional teams.
Salary
McLean, VA: $151,900 - $173,400; Richmond, VA: $138,100 - $157,700; Bonus/Equity: Performance based incentive compensation; Benefits: Comprehensive, competitive, and inclusive set of health, financial and other benefits
Skills & Requirements
Must-have
lead sponsorship and experiential strategy
manage sponsorship property partners
plan and execute sponsorship activations
manage external agencies
develop KPIs and communicate metrics
Nice-to-have
evidence-based marketer
storyteller
flexible and not afraid of change
enjoy yourself
Key Requirements
Bachelor’s Degree or Military experience
At least 5 years of experience in sponsorships and experiential marketing or event planning
At least 5 years of experience in marketing
7+ years of experience in sponsorships and experiential marketing or event planning
7+ years of experience in marketing
At least 1 year of experience managing people or leading teams