This role leads strategic and upstream marketing for product portfolios, driving product vision, portfolio strategy, lifecycle management, and new product initiatives
Job Summary
This role leads strategic and upstream marketing for product portfolios, driving product vision, portfolio strategy, lifecycle management, and new product initiatives.
The Director manages financial forecasting, staffing, and budgeting while ensuring alignment with corporate growth objectives and hiring, managing, and developing an effective upstream portfolio team.
Key responsibilities include driving the strategic planning process, designing portfolio strategies, ensuring alignment across functions, building business cases for new products, and managing product obsolescence.
Matching Summary
This role leads strategic and upstream marketing for product portfolios, driving product vision, portfolio strategy, lifecycle management, and new product initiatives.
Skills & Requirements
Must-have
product vision and strategy
portfolio lifecycle management
new product initiatives
financial forecasting and budgeting
global market analysis
Key Opinion Leader engagement
Nice-to-have
driving strategic planning process
building business cases
leading organic and inorganic projects
qualitative and quantitative analysis
mentoring and guiding team members
Key Requirements
BA/BS in product management, marketing, or related field