Sr Marketing Executive

3M

5+ years product portfolio marketing experience
New product introduction from 0 to 1 launch
B2g business model with state-owned entities
The role involves managing the full product lifecycle including price, place, promotion, and margin optimization for a diverse portfolio

Job Summary

  • The role involves managing the full product lifecycle including price, place, promotion, and margin optimization for a diverse portfolio.
  • Candidates will drive new product introductions by exploring local customer needs and accelerating commercialization from concept to launch.
  • Success requires collaborating with R&D, supply chain, and sales teams to develop go-to-market plans and technical selling tools.

Matching Summary

The role involves managing the full product lifecycle including price, place, promotion, and margin optimization for a diverse portfolio.

Skills & Requirements

Must-have

  • 5+ years product portfolio marketing experience
  • New product introduction from 0 to 1 launch
  • B2G business model with state-owned entities
  • Competitive analysis and market segmentation
  • Salesforce and SEO/SEM platform proficiency

Nice-to-have

  • Traffic Engineering or Materials Science background
  • Strategic data-driven thinking mindset
  • Cross-cultural environment adaptability
  • Technical collateral creation skills
  • Safety awareness program leadership

Key Requirements

  • Bachelor's or Master's degree in Traffic Engineering, Materials Science, or Marketing
  • Minimum 5 years of experience in product/portfolio marketing
  • Proven track record of launching new products from 0 to 1
  • Fluency in English (written and spoken)

Work Rights

Not specified

Tailored Resume

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