Director, Media - Latam

Sharkninjaoperatingllc

Miami, United States
**
Full-funnel media strategy
Cross-regional media playbooks
Agile campaign management
** SharkNinja is seeking a Director of Media for their LATAM markets, based in Miami, to lead media strategy and execution. The ideal candidate will have extensive experience in media planning across global markets and a strong analytical mindset. **

Job Summary

  • Lead the development of integrated, full-funnel media strategies for Mexico, Brazil, and LATAM markets, spanning top-funnel, mid-funnel channels, and complementing lower-funnel programs.
  • Oversee planning, activation, and optimization across digital, social, OLV/CTV, OOH, and emerging channels, guiding markets on budget allocation frameworks to maximize ROI.
  • Champion measurement excellence across Growth Markets, showcasing leadership across audience strategy, and incrementality frameworks, and collaborate with Insights and Analytics partners to develop learning agendas.

Matching Summary

Match Score: 75

** SharkNinja is seeking a Director of Media for their LATAM markets, based in Miami, to lead media strategy and execution. The ideal candidate will have extensive experience in media planning across global markets and a strong analytical mindset. **

Skills & Requirements

Must-have

  • Full-funnel media strategy
  • Cross-regional media playbooks
  • Agile campaign management
  • Performance optimization
  • Agency relationship leadership
  • Data and measurement excellence

Nice-to-have

  • Social-first mindset
  • Test-and-learn approach
  • Global-to-local leadership framework
  • Commerce maturity advancement

Key Requirements

  • 10-15+ years of experience in media strategy
  • Proven experience driving full-funnel media programs
  • Strong analytical mindset
  • Experience managing complex budgets
  • Experience in matrixed, multinational environments

Work Rights

Not specified

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