Sales Account Executive

WRBL-TV

Columbus, GA, United States
On-site
Generate advertising revenue
Call on established agencies
Cold-call new prospects
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising

Job Summary

  • The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
  • Implements strategies to consistently grow revenue and exceed revenue goals, establishes credible relationships with local business community, and makes sales calls on existing and prospective clients.
  • Prepares and delivers sales presentations to clients, explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.

Matching Summary

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

Skills & Requirements

Must-have

  • Generate advertising revenue
  • Call on established agencies
  • Cold-call new prospects
  • Explain advertising benefits
  • Provide rate information
  • Develop advertising schedules

Nice-to-have

  • Exceed revenue goals
  • Credible relationships
  • Develop advertisements

Key Requirements

  • Bachelor’s degree or equivalent experience
  • Minimum one year sales experience
  • Valid driver’s license
  • Proficiency with office equipment

Work Rights

Not specified

Tailored Resume

Cover Letter