Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway

South Florida, Tennessee, Georgia, United States
Base: $80,000-$125,000 annually; bonus/equity: not...
Not specified (assumed hybrid or remote with travel)
Bachelor's degree in business or marketing
Strong understanding of automotive industry
Experience with google analytics and crm systems
Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The role emphasizes enhancing customer loyalty and driving sales through data-driven marketing initiatives, with a competitive salary range of $80,000-$125,000 and up to 45% travel required

Job Summary

  • This role leads marketing strategies and initiatives for up to 25 Lithia auto dealerships to drive quality traffic and enhance customer loyalty.
  • The position requires leveraging internal technology and data analytics to create personalized marketing approaches that improve store performance and profitability.
  • Candidates will benefit from best-in-class industry benefits including competitive pay, medical plans, 401(k) retirement plan, and vehicle purchase discounts.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The role emphasizes enhancing customer loyalty and driving sales through data-driven marketing initiatives, with a competitive salary range of $80,000-$125,000 and up to 45% travel required.

Salary

Base: $80,000-$125,000 annually; Bonus/Equity: Not specified; Benefits: Medical, Dental, Vision, 401(k), PTO, Vehicle Discounts

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Experience with Google Analytics and CRM Systems
  • Proficiency in Microsoft Office Suite
  • Data analysis for ROI evaluation

Nice-to-have

  • Entrepreneurial high-performance culture fit
  • Ability to travel up to 45% of the time
  • Strategic partnership with Store Leaders
  • Innovative loyalty program development

Key Requirements

  • Bachelor's degree required
  • Strong organizational skills
  • Keen eye for detail

Work Rights

Not specified

Tailored Resume

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