Innovation Marketing Manager

Haleon

Shanghai, China
Brand marketing experience
Consumer insights
Promotional effectiveness
As a Product Brand Management Cx Manager, you will be responsible for the effective deployment of global strategies and provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives

Job Summary

  • As a Product Brand Management Cx Manager, you will be responsible for the effective deployment of global strategies and provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives.
  • This role will provide YOU the opportunity to lead key activities to progress YOUR career, including developing strategic direction, leading market activation planning, and managing brand P&L.
  • We are looking for professionals with a Bachelor's degree and 10 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing.

Matching Summary

As a Product Brand Management Cx Manager, you will be responsible for the effective deployment of global strategies and provide execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives.

Skills & Requirements

Must-have

  • Brand Marketing Experience
  • Consumer Insights
  • Promotional Effectiveness
  • New Product Launches
  • Matrix Organization Experience

Nice-to-have

  • Agile Working Culture
  • Human Understanding and Trusted Science
  • Diversity and Inclusion Champion
  • Entrepreneurial Environment Adaptability

Key Requirements

  • Bachelor's degree
  • 10+ years brand marketing experience
  • Experience leading people
  • Experience in Consumer Products or OTC marketing
  • Experience delivering insights-based consumer communications
  • Experience in large scale new product launches

Work Rights

Not specified

Tailored Resume

Cover Letter