The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence
Job Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
This role involves strategic marketing oversight, customer loyalty initiatives, OEM partnerships, and providing data-driven guidance to Store Leaders to build and execute marketing strategies.
We offer competitive pay, medical, dental and vision plans, paid holidays & PTO, 401(k) Retirement Plan, Employee Stock Purchase Plan, and vehicle purchase discounts.
Matching Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
Salary
$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Competitive pay, Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs
Skills & Requirements
Must-have
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Data-driven marketing strategies
Leverage internal reporting
Monitor market conditions
Nice-to-have
Entrepreneurial, high-performance culture
Empower colleagues to excel
Growth Powered by People
Earning customers for life
Taking personal ownership
Key Requirements
Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
Strong understanding of automotive industry and dealership operations
Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
Proficiency in data analysis
High School graduate or equivalent, 18 years or older required