Senior Digital Media Planner (mensch)

Wppmedia

Frankfurt, Germany
On-site
Digital campaign planning and execution
Paid search, paid social, programmatic, e-commerce
Market and media trend analysis
As a Senior Digital Media Planner, you will be responsible for the strategic and operational management of digital campaigns and budgets, actively developing our clients within annual strategies and pitches

Job Summary

  • As a Senior Digital Media Planner, you will be responsible for the strategic and operational management of digital campaigns and budgets, actively developing our clients within annual strategies and pitches.
  • You will be responsible for the implementation of digital measures from planning to finalization, thinking holistically and coordinating closely with our channel experts in Paid Search, Paid Social, Programmatic, and E-commerce.
  • WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.

Matching Summary

As a Senior Digital Media Planner, you will be responsible for the strategic and operational management of digital campaigns and budgets, actively developing our clients within annual strategies and pitches.

Skills & Requirements

Must-have

  • Digital campaign planning and execution
  • Paid Search, Paid Social, Programmatic, E-commerce
  • Market and media trend analysis
  • Stakeholder management
  • Budget responsibility and forecasting

Nice-to-have

  • Strategic and proactive approach
  • Customer-oriented mindset
  • AI-driven media solutions

Key Requirements

  • Minimum 3 years of experience in digital media campaign planning or consulting
  • Proficiency in common planning tools and online KPIs
  • Excellent Excel skills and analytical thinking
  • Completed degree or apprenticeship in Marketing, Media, Economics, or related field
  • Very good German language skills

Work Rights

Not specified

Tailored Resume

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