The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence
Job Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
This role involves designing and implementing marketing strategies to strengthen long-term customer relationships, leveraging internal technology and solutions, and partnering with Store Leaders to create loyalty-focused programs.
We offer best in class industry benefits including competitive pay, medical, dental, and vision plans, paid holidays & PTO, and a 401(k) Retirement Plan.
Matching Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
Salary
Base: $80,000-$125,000 annually; Bonus/Equity: Not specified; Benefits: Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs
Skills & Requirements
Must-have
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Data-driven marketing strategies
Customer Ecosystem Scorecard
Google Analytics
CRM Systems
Nice-to-have
Entrepreneurial culture
High-performance culture
Continuous improvement
Personal ownership
Team collaboration
Key Requirements
Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
Strong understanding of the automotive industry
Proficiency in data analysis
High School graduate or equivalent, 18 years or older required