Growth And Performance Lead Sr. Analyst

Santander UK

Madrid, Spain
Hybrid
Paid media scaling
Generative search & ai demand generation
Organic & owned media optimization
Santander is evolving into a technology-driven organization, driving a customer-centric transformation that values bold thinking and innovation

Job Summary

  • Santander is evolving into a technology-driven organization, driving a customer-centric transformation that values bold thinking and innovation.
  • The role is responsible for defining and coordinating global paid media investment strategies, optimizing channel mix, and developing Generative Search strategies using AI.
  • Santander offers a competitive reward package, global opportunities, hybrid working models, flexible hours, and extensive learning and wellness programs.

Matching Summary

Santander is evolving into a technology-driven organization, driving a customer-centric transformation that values bold thinking and innovation.

Skills & Requirements

Must-have

  • Paid Media Scaling
  • Generative Search & AI Demand Generation
  • Organic & Owned Media Optimization
  • Performance dashboards and reporting
  • Google Ads, Meta Ads, GA4
  • Paid media strategy and execution

Nice-to-have

  • Influence stakeholders across functions
  • Collaborative, people-oriented profile
  • Data-driven campaign narratives
  • International and multicultural environments

Key Requirements

  • At least 7 years of professional experience
  • 5+ years in performance marketing, digital acquisition or growth roles
  • Experience scaling paid media across multiple markets
  • Experience managing budgets and optimizing ROI
  • Experience working in multinational, matrix organizations
  • Bachelor’s degree in Marketing, Advertising, Communications, Business or related
  • Fluent in English and Spanish

Work Rights

Not specified

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