This role drives transformative growth for WPP Media's largest global clients by leveraging data, technology, and AI to unlock incremental value from media investments
Job Summary
This role drives transformative growth for WPP Media's largest global clients by leveraging data, technology, and AI to unlock incremental value from media investments.
The Global Data Strategy Lead acts as a trusted advisor to C-suite stakeholders, translating complex data capabilities into commercially viable solutions while defining sophisticated data strategies.
Operating within a matrix structure, the position leads a network of data strategy professionals to foster a culture of data-led innovation across the WPP network.
Matching Summary
This role drives transformative growth for WPP Media's largest global clients by leveraging data, technology, and AI to unlock incremental value from media investments.
Skills & Requirements
Must-have
Advanced data strategy development
AI and technology integration
C-suite stakeholder engagement
WPP Open platform expertise
1PD 2PD 3PD data utilization
Audience segmentation enrichment
Nice-to-have
Thought leadership in marketing
Cross-functional team collaboration
Commercial growth mindset
Innovation culture championing
Matrix organization experience
Key Requirements
Experience designing and deploying global data strategies
Deep expertise in WPP data products and platforms
Proven track record with Amazon client partnerships