Not specified (potentially hybrid or flexible based on industry norms).
4-6 years integrated marketing experience
End-to-end campaign ownership b2c and b2b
Strong analytical mindset for data interpretation
Vertical Institute is seeking an Assistant Marketing Manager to lead digital and growth marketing initiatives. The role involves managing integrated campaigns, driving growth experimentation, and collaborating with PR agencies, all while fostering a culture of continuous improvement and accountability
Job Summary
Vertical Institute is a leading Singapore-based AI training provider focused on equipping working professionals with in-demand skills.
The role serves as the operational and strategic core of the Digital & Growth Marketing team, owning integrated campaign management across B2C and B2B channels.
Candidates will lead growth experimentation, act as the primary liaison with the PR agency, and drive continuous improvement through data-driven insights.
Matching Summary
Match Score: 85
Vertical Institute is seeking an Assistant Marketing Manager to lead digital and growth marketing initiatives. The role involves managing integrated campaigns, driving growth experimentation, and collaborating with PR agencies, all while fostering a culture of continuous improvement and accountability.
Skills & Requirements
Must-have
4-6 years integrated marketing experience
End-to-end campaign ownership B2C and B2B
Strong analytical mindset for data interpretation
Experience with paid media platforms
Senior leadership collaboration skills
Nice-to-have
PR or agency management experience
Partnership development capabilities
Growth experimentation framework knowledge
SkillsFuture Singapore registration familiarity
Key Requirements
4–6 years of experience in integrated or growth marketing
Degree in Marketing, Communications, or related field