The Assistant Manager, Property Activations is responsible for ensuring the creation, development, and execution of all design work and marketing initiatives align with Melco's corporate branding guidelines
Job Summary
The Assistant Manager, Property Activations is responsible for ensuring the creation, development, and execution of all design work and marketing initiatives align with Melco's corporate branding guidelines.
This role involves initiating and executing marketing programs across various business units, leading a team, and coordinating with different departments like Sales, Events, and PR.
Key responsibilities include approving brand usage, engaging with creative agencies, supporting market research, coordinating with external partners, and monitoring advertising and communications.
Matching Summary
The Assistant Manager, Property Activations is responsible for ensuring the creation, development, and execution of all design work and marketing initiatives align with Melco's corporate branding guidelines.
Skills & Requirements
Must-have
Brand guideline execution
Marketing program execution
Cross-functional coordination
Brand identity guidance
External marketing partner coordination
Nice-to-have
Friendly, energetic, enthusiastic
Passionate about branding success
High-end brand understanding
Aspirational lifestyle brand delivery
Key Requirements
Three or more years of related work experience
Previous experience in a similar role
Experience with branding, brand development, and management
Experience writing creative briefs and managing production processes
Bachelor degree in Marketing, Communications, Business or International Studies
Good written and verbal skills in English, Cantonese and Mandarin