Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway (LAD)

South Florida, Tennessee & Georgia, US
$80,000-$125,000 annually; anticipyted starting py...
On-site
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The ideal candidate will possess a strong understanding of the automotive industry, experience in data-driven marketing, and a passion for enhancing customer loyalty

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships.
  • This role focuses on driving quality traffic, enhancing customer loyalty, and achieving operational excellence in partnership with Regional Operational and Store Leaders, Lithia Home Office, and external partners.
  • We offer best in class industry benefits including competitive pay, medical, dental, vision plans, and a 401(k) Retirement Plan.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The ideal candidate will possess a strong understanding of the automotive industry, experience in data-driven marketing, and a passion for enhancing customer loyalty.

Salary

$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Not specified

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial, high-performance culture
  • Empower colleagues to excel
  • Adapt to changing market conditions

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of the automotive industry
  • Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
  • Proficiency in data analysis

Work Rights

Not specified

Tailored Resume

Cover Letter