Product Director, Market Development & Kol Engagement, Car-t

Johnson & Johnson

Horsham, Pennsylvania, United States of America
Not specified
Market development initiatives
Kol engagement strategy
Peer-to-peer marketing strategy
Johnson & Johnson is seeking a Product Director for Market Development & KOL Engagement to lead initiatives for their CAR-T therapy in multiple myeloma. The role involves developing marketing strategies, engaging key opinion leaders (KOLs), and collaborating across various teams to drive advocacy and utilization of CARVYKTI

Job Summary

  • The Product Director will develop and execute multiple myeloma market development and continued elevation of Janssen’s novel CAR-T therapy in multiple myeloma.
  • This Product Director will work across multiple functions and teams, including brand marketing, field sales (OS, TLLs, LMS), and strategic alliance partners at Legend Biotech to help execute key business initiatives.
  • Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Strategic Alliance Partner, Global Commercial Strategy Organization, Sales, Sales Learning & Development, Medical Affairs, and key internal partners.

Matching Summary

Match Score: 85

Johnson & Johnson is seeking a Product Director for Market Development & KOL Engagement to lead initiatives for their CAR-T therapy in multiple myeloma. The role involves developing marketing strategies, engaging key opinion leaders (KOLs), and collaborating across various teams to drive advocacy and utilization of CARVYKTI.

Skills & Requirements

Must-have

  • market development initiatives
  • KOL engagement strategy
  • peer-to-peer marketing strategy
  • congress and convention strategy
  • marketing plans strategy positioning messaging

Nice-to-have

  • people leadership experience
  • strategic alliance management
  • customer facing experience
  • design mindset
  • interpersonal influence

Key Requirements

  • Bachelor's degree required
  • 7 years relevant business experience
  • 5 years Sales Marketing Managed Care experience
  • Ability to travel up to 50%

Work Rights

Not specified

Tailored Resume

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