Media Analyst - Tommy Hilfiger

PVH

United States
Base: $76,300 - $103,100; bonus/equity: not specif...
Hybrid
2-3 years digital marketing analytics experience
Proficiency in adobe analytics or google analytics
Experience with dsps, dmps, and ad servers
The role focuses on gathering and analyzing data from digital marketing channels to optimize campaign performance and drive ROI

Job Summary

  • The role focuses on gathering and analyzing data from digital marketing channels to optimize campaign performance and drive ROI.
  • Candidates will collaborate with cross-functional teams and external agencies to develop actionable insights using a 'Test & Learn' mentality.
  • PVH offers a competitive total rewards package including an above-market 401(k) contribution, comprehensive health benefits, and flexible working arrangements.

Matching Summary

The role focuses on gathering and analyzing data from digital marketing channels to optimize campaign performance and drive ROI.

Salary

Base: $76,300 - $103,100; Bonus/Equity: Not specified; Benefits: Competitive pay, bonus programs, medical/vision/dental insurance, 401(k), hybrid work

Skills & Requirements

Must-have

  • 2-3 years digital marketing analytics experience
  • Proficiency in Adobe Analytics or Google Analytics
  • Experience with DSPs, DMPs, and Ad servers
  • Full funnel paid media analysis skills
  • Knowledge of MMM and MTA methodologies

Nice-to-have

  • Experience with A/B testing and multivariate tests
  • Strong communication for non-technical stakeholders
  • Proactive approach to identifying trends
  • Ability to thrive in fast-paced environment

Key Requirements

  • Bachelor's Degree preferred in quantitative field
  • 2-3 years experience in digital marketing analytics
  • Not eligible for sponsorship

Work Rights

Not specified

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